On July 5th, SM City Chengdu is awarded “2017 CCFA Golden Lily Award for the Best Community Shopping Center” at 2017 China Chain Store & Franchise Association (CCFA) Golden Lily Awarding ceremony held in Nanjing, China. Ms. Johanna Melissa N. Rupisan, Assistant Vice President-operations of SM China received the award on behalf of SM.
The award praises community landmark malls with industrial-leading service and outstanding market performance. SM City Chengdu has been awarded the title of “2017 CCFA Golden Lily Award for the Best Community Shopping Center” for its continuous efforts in improving the consumer environment and serving the community over 10 years.
SM Prime, one of the largest integrated property developers in Southeast Asia, opened its third SM Malls in China--SM City Chengdu on Oct. 20th, 2006. As a community shopping center, SM City Chengdu is one of the earliest shopping center in Chengdu which located in the famous Jianshe Road business circle.
Ten years has past, numerous shopping centers have emerged in Chengdu, and SM City Chengdu remains an active and popular shopping center in the neighborhood. Since August, 2016, SM City Chengdu started its renovation which cost more than 10 million yuan. The renovation covers its outer walls, interior decorations, elevators, etc., the shopping center also improve its supporting service by upgrading the nursery rooms.
Moreover, the well-positioned SM City Chengdu offers colorful lifestyle to families, such as “little star” competition, which is held for the 11th year; in May, 2016, together with German international public welfare organization “Dialogue in the Dark", SM City Chengdu introduced the experiencing-dark project into the mall, and won the title of “Mall China Golden Mall Awards 2016 Marketing Award”; each July, SM City Chengdu would hold activities on Children’s Book Reading day, which not only help children to form the habit of reading, but also focus on family-oriented activities with community bookstores, public welfare organizations and SM’s tenants.
CCFA Golden Lily Award was first established in 2011 by China Chain Store & Franchise Association. It carries out competition in shopping centers and chain brands in a just, open and fair manner, the winners would be recommended by the industry, judged by experts and voted openly online within three months.
SM City Chengdu
SM City Chengdu, located in Second Ring Road, Chengdu, has hypermarket, SM Department Store, large complex for children, famous domestic and foreign catering brands, theatres and KTV. It is connected with the city by more than ten bus routes and is in the famous Jianshe Road core business circle which reaches 700 thousand people.
Open time: Oct. 20th, 2006
GFA: 170,000 square meters
Parking Spot: More than 1,000
Floors: 5
About CCFA
CCFA is the official representative of retailing & franchise industry in China. There are 1000 domestic & foreign-invested enterprise members with over 300,000 outlets. The sales volume of its retail members reached 3 trillion yuan in 2014, which accounts for 11.4% of market retail sales.